Month: July 2024

SparkToro (coughSUPERCOOLcough) helps reveal where your audience hangs out online—what they read, watch, and follow. Set up quarterly (or whatever regular cadence makes most sense for you) reviews of your audience data to keep your knowledge fresh and accurate. You might be operating on assumptions about your audience that were formed years ago. Marketing research …

10 proven ways to craft an insightful trend analysis Read More »

Trend analysis can be categorized into several types, each with its unique focus and application. Additionally, longitudinal and cross-sectional trend analysis offer insights into data collected over a long period and at a specific point in time, respectively. Understanding these distinct types of trends equips you with the knowledge needed to choose the appropriate analysis …

Trend Analysis in Research: 5 Key Types, Methods & Real-World Examples! Read More »